What Others Say 2017-10-19T11:26:43+00:00
WHAT OTHERS SAY

Shelley Hutton – Upward Spiral

So many organisations claim to be client-centric, very few actually get it right.  In a world full of mythical marketing unicorns, Este is the real deal. Her no-nonsense approach to marketing strategy cuts through all the smoke and mirrors to deliver clear objectives, simple yet effective processes, and tangible results that make sense for any business.

I’ve had the pleasure of working with Este on multiple campaigns for a variety of clients and love the fact that nothing she does is without purpose or intent.  Sharp, skillful and creative, her campaigns empower organisations to deliver long-term value to their customers, while ensuring sustainability and profitability for themselves.

Michelle Losco – ITWeb

'Have budget will spend’ attitude is common in the Media business. Este’s approach, on the other hand, has always been about reaching the target as precisely and as cost-effectively as possible – genuinely connecting with them, through their preferred channels and on their terms.  Strategically well-played, multi-faceted and always on point, even the most modest campaigns implemented by Este seem to deliver above and beyond expectation.  Este just seems to have a knack for combining the right message with the ideal channel and to convert creative concepts into real revenue.

Strategically well-played, multi-faceted and always on point, even the most modest campaigns implemented by Este seem to deliver above and beyond expectation.  Este just seems to have a knack for combining the right message with the ideal channel and to convert creative concepts into real revenue.

Ian Roy – Executive Dimension Data Security Solutions

Creativity does not necessarily translate into profitability, particularly when it comes to Marketing, where big ideas often come with a big price tag. Yet in Este’s capable hands, we watched our marketing budget transform from an expense account into a genuine investment in our business.

Este was instrumental in raising the profile of our business; both within the organization and most importantly into the market; to invaluable business enablement partner. During her tenure, Security Solutions performed consistently and was able to outgrow; at a percentage growth level; many of the other lines of business. 

From Strategic Client Breakaways to the conceptualization and launch of lead generation activities (all with more than 100% ROI) Este was tireless in her efforts to ensure our business delivered the level of expertise that we needed to attract new business but also the type of engagement that ensures our existing client base continued to grow.

With a mindset of customer centricity, Este ensured we developed and delivered consistent value to our clients in ways that were highly relevant and easy to consume, yet always kept profitability top of mind. This included the development and launch of Dimension Data’s Managed Secure Infrastructure Services. Este was able to combine a sound understanding of the technology and business strategy to create real value in the Marketing function.